I was approached by choreographer Andrew McNicol to help launch his new company McNicol Ballet Collective. Having had his company’s debut performances cancelled in 2020, I worked with Andrew and PR consultant Robert James to launch the company’s premiere performances at the Bloomsbury Theatre.

As part of my remit, I launched the company’s Facebook page, Twitter and YouTube account, and took over management of their Instagram.

Photo: A Dancers Lens

Dates of contract: July 2021 - April 2025

Services:

• Marketing campaign strategy

• Social media launch and development

• Venue liaison

• Content creation